Web Analytics 2 0

Author: Avinash Kaushik
Publisher: John Wiley & Sons
ISBN: 0470529393
Size: 22.82 MB
Format: PDF, Docs
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If venture capitalists read this book, they would fire half of the CEOs that they've funded." —Guy Kawasaki, Co-founder of Alltop & Garage Technology Ventures

Advanced Web Metrics With Google Analytics

Author: Brian Clifton
Publisher: John Wiley & Sons
ISBN: 111823958X
Size: 46.44 MB
Format: PDF, Docs
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Web. Analytics. and. Related. Areas. The most recently published books are
listed first: ' Jim Sterne, Social Media Metrics: How to Measure and Optimize Your
Marketing Investment (Wiley, 2010) ' Brad Geddes, Advanced Google AdWords (
Sybex, 2010) ' Avinash Kaushik, Web Analytics 2.0: The Art of Online
Accountability and Science of Customer Centricity (Sybex, 2009) ' Brian Halligan
and Dharmesh Shah, Inbound Marketing: Get Found Using Google, Social Media
, and Blogs ...

Web And Network Data Science

Author: Thomas W. Miller
Publisher: FT Press
ISBN: 0133887642
Size: 33.67 MB
Format: PDF, ePub, Docs
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New York: Oxford University Press. Kamada, T. and S. Kawai 1989. An algorithm
for drawing general undirected graphs. Information Processing Letters 31(1):7–
15. Kaufman, L. and P. J. Rousseeuw 1990. Finding Groups in Data: An
Introduction to Cluster Analysis. New York: Wiley. Kaushik, A. 2010. Web
Analytics 2.0: The Art of Online Accountability & Science of Customer Centricity.
New York: Wiley/Sybex. Kay, M. 2008. XSLT 2.0 and XPath 2.0 Programmer's
Reference (fourth ed.).

Performance Marketing With Google Analytics

Author: Sebastian Tonkin
Publisher: John Wiley and Sons
ISBN: 9781118076705
Size: 27.55 MB
Format: PDF, Docs
View: 7623
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Web Analytics an Hour a Day by Avinash Kaushik Avinash's first book lays the
foundation for how to conceive and implement a Web analytics strategy at your
company. This is an invaluable reference that you'll pick up and use once a week
. Web Analytics 2.0: The Art of Online Accountability and Science of Customer
Centricity by Avinash Kaushik Avinash's second book continues his ever-
evolving thought process on how to measure an online business and use that
data to be more ...

Digital Analytics Primer

Author: Judah Phillips
Publisher: FT Press
ISBN: 0133552101
Size: 74.38 MB
Format: PDF, ePub, Docs
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Win with Advanced Business Analytics: Creating Business Value from Your Data.
Hoboken: John Wiley & Sons, 2013. Kaushik, Avinash. Web Analytics 2.0: The Art
of Online Accountability & Science of Customer Centricity. Indianapolis: Wiley,
2010. Kaushik, Avinash. Web Analytics: An Hour a Day. Sybex, 2007. Kaushik,
Avinash. “Occam's Razor.” http://www.kaushik.net/avinash/. December 29, 2012.
Kotler, Philip. Marketing Management. Upper Saddle River: Prentice Hall, 2000.

Ultimate Guide To Pay Per Click Advertising

Author: Richard Stokes
Publisher: Entrepreneur Press
ISBN: 161308272X
Size: 19.19 MB
Format: PDF, Mobi
View: 2153
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... 89–94, 109 visitor perspective, 106, 108– 109, 162–163 W Web Analytics 2.0:
The Art of Online Accountability and Science of Customer Centricity (Kaushik), 11
web development platforms, 207 web-based bidding tools, 143–144 website
analytics, 7–8, 10–11 website optimization, 7–8, 13–14 website profitability, 14–
15 weekend-parting, 256 writing ad copy. See ad copy; ad copy optimization Y
Yahoo! Bing Network, 80–83, 112, 129–135, 281–282 Z Z-value, 185 SPEND
LESS.